Monday, February 9, 2015

Urban Decay Spring Collection - [Press Release]

Sheer Revolution Stick :
Some women want the bad boy. Others dig the artsy, free-spirited type. But what if you really want the guy that has it ALL? We can’t solve your relationship dilemmas, but we can give you the best of both worlds when it comes to lip color. Urban Decay launches Sheer Revolution Lipstick: creamy, badass luxury meets sheer, pigmented color. It’s everything you love about Revolution Lipstick—with a sheer and shiny finish. Wait until you apply Sheer Revolution Lipstick for the first time—it feels amazing! Like our original formula, this sheer version hugs your lips and has a buttery-smooth application without feeling like it’s going to slide off. Available in ten shades, each one has a rich, creamy feel and a gorgeous, high-shine finish.

NakedSkin Weightless Complete Coverage Concealer :
Your secrets may not be the stuff of celebrity gossip headlines, but let’s face it: We’ve ALL got things to hide. Not to worry; we’ve got your back. Urban Decay introduces Naked Skin Weightless Complete Coverage Concealer. Our weightless formula gives you full coverage in an instant. A liquid concealer like no other, our high-tech formula melds like a second skin—to cover imperfections without making you look covered up. You’ll be amazed by how different it is (and instantly hooked!). Get buildable, even coverage with an invisible Naked Skin feel and a demi-matte finish. For complete coverage, just keep building; no matter how much you apply, Naked Skin Concealer always blends beautifully and NEVER settles into fine lines. With eight meticulously calibrated shades that coordinate with our new Naked Skin Powder Foundation, we’ve got even your most scandalous flaws covered.

Mascara Resurrection :
There are a lot of things in this world that you can’t take back—like that spontaneous decision to put a skunk stripe in your hair post-breakup (yes, Wende did that). While we don’t have a time machine, Mascara Resurrection from Urban Decay is the next best thing. The ultimate do-over, this clear refreshing serum brings your mascara back to life so you can keep piling it on. Like a killer lash comb in liquid form, our revolutionary formula combs through lashes to soften mascara and get your lashes ready for another coat. There’s NOTHING else like it! Mascara Resurrection instantly revives your mascara as it separates and defines each lash. Want to top off your mascara later in the day? A quick coat of this serum makes lashes pliable and ready for more. If you botched your mascara or didn’t pull it through well, simply comb Mascara Resurrection through your lashes to refresh, then reapply mascara.

NakedSkin Ultra Definition Powder Foundation :
Want a foundation that delivers amazing coverage, is long-lasting and works wet AND dry? Urban Decay introduces Naked Skin Ultra Definition Powder Foundation. Our advanced formula lasts eight hours and provides weightless, buildable coverage with the luminous, demi-matte Naked finish you crave. What sets it apart? While traditional powder foundations can be dry and look dusty or cakey on the skin, Naked Skin ALWAYS blends beautifully and wears comfortably. This revolutionary formula even feels different: almost creamy to the touch. Like the rest of the Naked Skin lineup, our Powder Foundation diffuses light to blur fine lines and wrinkles to make you look professionally retouched. Go ahead and apply more in the areas where you need extra coverage; our ultra-forgiving formula delivers true complexion perfection in 14 meticulously calibrated shades. No matter how much or how little you apply, all you’ll see is beautiful, perfected skin.

MoonDust EyeShadow :
We’re firm believers that there’s nothing a little sparkle can’t fix—especially when it comes to Moondust, an intensely dazzling shadow like no other. And no matter how much glitz we have, we always crave more. Urban Decay introduces four stunning NEW shades of Moondust Eyeshadow you have to see to believe. From an iridescent metallic white to a shifty purple, these amazing new shades have even the shimmer-shy hooked. If you’ve never tried Moondust, prepare to be converted. Super refined and incredibly sophisticated, this is nothing like the chunky glitter you experimented with in your teenage years. Microfine bits of iridescent sparkle collide with intense, dreamy hues and lush 3-D metallics—for a luxe, upscale vibe and a gorgeous, diamond-like effect.

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